101+ House Cleaning Business Names: Rocon Offer Free Site Creation

House Cleaning Business Names — they’re more than just words on a logo. They’re your handshake, your first impression, and the first clue to what makes your business special.

Think about it: when someone searches for a cleaner online or hears about your services from a friend, the name is what sticks. Is it catchy? Professional? Easy to remember? The right name instantly builds trust, communicates your brand personality and helps you stand out in a crowded market.

Whether you’re starting a solo housekeeping side hustle or a full service cleaning company, choosing a name is one of your first (and most important) branding decisions.

In this guide we’ll cover everything you need to know to make that decision with confidence.

Your business name isn’t just a label — it’s your first marketing tool. Before anyone sees your work or hears your pitch, they see your name. And that first impression? It counts.

A good cleaning business name:

• Builds credibility instantly – A professional, relevant name helps customers trust you from the get-go.
• Tells your niche – Whether you do eco-friendly cleaning, residential cleaning or post construction cleaning, the right name tells them.
• Boosts search visibility – Including keywords like “cleaning”, “maids” or your service area can get your business listed in local directories and Google.
• Strengthen your brand – A unique, memorable name sticks with people — more word of mouth referrals and customer loyalty.

In short, your name does more than just identify your business — it grows it.

Naming tips for every cleaning niche — residential, eco-friendly, commercial and more

What to do after you’ve chosen your name — from domain registration to marketing setup

Let’s help you find a name that’s not only memorable but also sets your cleaning business up for success.

General & Unique Cleaning Names

A good cleaning business name should be memorable, professional and versatile enough to fit all types of cleaning services. These unique and catchy names convey trust, quality and approachability — whether you serve residential, commercial or mixed clients. Use these to get your creative juices flowing and find a name that fits your brand’s personality and promise.

Eco-Friendly Cleaning Names

If you’re an eco friendly cleaning business then your name should reflect that. Green cleaning names are all about green living, natural ingredients and looking after the planet. A name that shows your commitment to eco friendly methods will attract clients who put health and the environment first.

Residential Cleaning Names

When it comes to residential cleaning, your business name should be warm, comfortable and trustworthy. Think of names that make customers picture a clean, welcoming home where they can relax and be looked after. Cozy words help create a personal connection, so customers feel comfortable to let you into their living space.

Funny Cleaning Business Names

Add a little humor or wordplay to your cleaning business name and you’ll be instantly memorable and approachable. These names are perfect if you want to stand out with personality and a smile — making clients feel like they’re hiring someone friendly who brings fun along with clean results.

Choosing the right name for your cleaning company isn’t just about sounding good — it’s a strategic move that impacts how potential customers see you.

Here’s how to do it:

1. Know Your Target Market

Your name should speak to the people you want to attract. Ask yourself: Who are they? What matters to them?

Residential clients: Choose warm words like “home,” “cozy,” or “fresh.”

Example: “FreshNest Cleaning”

Commercial clients: Go for sleek and professional terms like “pro,” “elite,” or “enterprise.”

Example: “ProSpark Janitorial”

2. Define Your Brand

Are you friendly and approachable or upscale and premium? Your name should match your brand tone.

Friendly and fun: “Snuggle & Shine”

Luxury and refined: “Eminence Cleaning Co.”

3. Get Creative

Creativity makes your name memorable. Try:

Alliteration: “Maid Marvel,” “Tidy Time”

Rhyming or puns: “Buds with Suds,” “Grime to Shine”

Word blending: “EcoShine,” “HomeFoam”

Don’t be afraid to play around — a creative twist can help you stand out in a crowded market.

4. Test Your Top Picks

Before you commit to a name, make sure it checks all the boxes:

• Easy to spell and pronounce
• Sounds good when said out loud
• No unintended meanings
• Domain name and social handles available

Once you’ve tested your options, you’re ready to choose a name that’s not only cool but built for long-term success.

Your cleaning business name should reflect the specific services you offer. Whether you’re cleaning homes, offices or post-event venues, using industry relevant words helps your brand resonate with the right audience.

Here are naming ideas for different cleaning specialties:

Residential Cleaning

Make it feel personal and cozy. Think comfort and sparkle.

Keywords to Use: home, fresh, sparkle, tidy, nest, cozy Example Name: Fresh Nest Cleaning Co.

Commercial Cleaning

Project professionalism and reliability with a clean-cut name.

Keywords to Use: pro, elite, shine, enterprise, clean sweep Example Name: ProSpark Commercial Cleaning

Eco-Friendly Cleaning

Show off your commitment to sustainability with earthy, natural words.

Keywords to Use: eco, green, planet, pure, natural, organic Example Name: Green Halo Maids

Window Cleaning

Highlight clarity and shine with words that suggest crystal-clear views.

Keywords to Use: crystal, gleam, shimmer, clear, view Example Name: Crystal Clear Window Co.

Carpet & Upholstery Cleaning

Emphasize comfort and restoration with names that suggest freshness.

Keywords to Use: revive, fluff, restore, soft, freshen Example Name: Fluff & Fresh Carpet Care

Post-Construction Cleaning

Use strong, detail-focused words that promise perfection.

Keywords to Use: polish, final, detail, spotless, shine Example Name: Final Touch Cleaners

Event Cleaning

Keep it fun and energetic. Think post-party sparkle and celebration.

Keywords to Use: glow, glam, event, shine, sparkle, party Example Name: AfterGlow Event Cleaning

You’ve got the perfect name — now it’s time to build a brand around it. Here’s what to do next to turn your cleaning business name into a successful, trustworthy brand:

1. Register Your Business Name

Make it official by registering your name with your local government or online business registry. This protects your brand and stops competitors from using it.

2. Get Your Domain Name

Grab the .com version of your business name as soon as possible. It’s your online storefront and makes you look more credible online.

3. Design a Logo

Create a logo that represents your cleaning business. It should reflect your service type, brand tone and be easy to use across websites, uniforms and social media.

4. Build a Website That Works for You

This is where Rocon can help. We don’t just provide WordPress hosting — we build your website for free, tailored to your new business name and brand.

With Rocon, you get:

• A free custom-designed WordPress website
• 30 days of SEO support to help customers find you online
• Lightning-fast hosting and full security

Your cleaning business is ready to shine — make sure your website does too.

• Explore Rocon Hosting Plans
• Book a Free Consultation

5. Create Social Media Profiles

Claim your brand name across platforms like Instagram, Facebook and LinkedIn. Start sharing behind-the-scenes content, tips and cleaning before/after transformations to build trust and visibility.

6. Get Proper Licensing and Insurance

Make sure you’re legally covered and insured to protect your business, your clients and yourself.

7. Develop a Local Marketing Strategy

Use flyers, local listings (like Google Business Profile), and word-of-mouth marketing to start attracting your first customers. Offer referrals or first-cleaning discounts to generate momentum.

Your cleaning business name isn’t just a creative choice — it’s your brand’s first impression, your marketing foundation and your future reputation. A name that’s memorable, meaningful and aligned with your values can instantly set you apart from the competition.

Whether you’re launching a residential cleaning service, eco-friendly maid business or commercial janitorial company, the right name tells your story. It builds trust. It creates recognition. And most importantly — it gets remembered.

But naming your business is just the beginning.

To truly stand out, you need a polished online presence that matches the level of professionalism of your services. That’s where Rocon comes in.

We help cleaning business owners like you go beyond the name — with a complete brand and website experience that’s:

• Fast, mobile-friendly and SEO-optimized
• Custom built to match your unique business identity
• Free with any of our hosting plans

Need help turning your new business name into a powerful online brand?

• Explore Hosting Plans
• Schedule a Free Branding Call

Let’s make your cleaning business unforgettable — from your name to your website and everything in between.

1. Why is naming my house cleaning business so important?

Your business name is the first impression customers get. A good name builds trust, tells what you do and helps you stand out from the competition.

2. Should my house cleaning business name be funny or professional?

It depends on your brand and target market. A funny name can be memorable and approachable, a professional name can be credible with commercial clients. Choose what fits your style and audience.

3. How do I know if a house cleaning business name is already taken?

Search online, check domain availability and trademark databases to make sure your preferred name isn’t already in use.

4. Can I use my own name in my house cleaning business?

Yes, using your own name can personalise your brand and build trust. Just make sure it clearly says what you do.

5. Should I include my service area in my business name?

Including your city or region can help with local SEO and attract clients nearby, but might limit your brand if you plan to expand.

6. What are some tips for coming up with a great house cleaning business name?

Think about your target market, brand values and specialty. Use creativity like alliteration or word blends and test names with friends or potential clients.