Thousands of Themes and Plugins
Having an enormous library of over 11,000 themes and more than 60,000 plugins, WordPress allows users to create any type of website. For example:
- Blogs
- Business websites
- E-commerce stores
- Membership sites
- Portfolios
Most of them are fully customizable, which means one can change their layouts, color schemes, fonts, and everything else. Themes like Astra, GeneratePress, and OceanWP are extremely popular and have flexible customization without requiring any coding knowledge.
No Coding Required
Unlike Drupal, which requires a steep learning curve, WordPress allows nontechnical users to build feature-rich websites using customizable themes and plugins, while developers can access the underlying code for advanced customizations.
This approach makes WordPress great for both the very basic and the most advanced users, because users who feel comfortable with codes have the possibility to change PHP, CSS, and JavaScript files to build custom functionalities, while beginners can rely on pre-built customization tools and page builders.
In addition, there is a block-based Gutenberg editor in WordPress where the user can visually build and structure. This makes it more convenient to format the text, insert images, and add media without any technical acumen.
Unlike Drupal, which is quite steep, in WordPress, users without technical expertise can make feature-rich sites using themes and plugins which are customizable. Full access, however, to advanced customizations in code is also available for developers.
Third-Party Tool Integration
WordPress integrates seamlessly with numerous third-party services, such as:
- Google Analytics
- Payment gateways (PayPal, Stripe)
- Marketing tools (Mailchimp, HubSpot)
This flexibility makes WordPress more adaptable than proprietary platforms like Wix and Shopify, which limit external integrations.
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